Fundraising gets tougher when similar nonprofits pursue the same pool of donors. What sets apart some professionals from the rest? A recession or pandemic makes life harder for everyone. One needs to be sensitive and communicate effectively to avoid overwhelming donors.

What are some qualities that fundraisers need to stay ahead?

1. Strong communication skills: Fundraisers should be able to communicate clearly and persuasively with donors, both in writing and in person.

2. Relationship-building skills: Fundraisers should be able to build and maintain strong relationships with donors, including cultivating new donors and nurturing existing ones.

3. Strategic thinking: Fundraisers should be able to think strategically and develop fundraising plans that align with the organization's mission and goals.

4. Resilience: Fundraising can be challenging, and successful fundraisers must persevere during rejection or obstacles.

5. Creativity: Fundraisers should be able to develop creative strategies for engaging donors and inspire them to give.

6. Attention to detail: Fundraisers must pay close attention to detail, particularly donor records and gift acknowledgments.

7. Passion for the cause: Fundraisers should be passionate about the nonprofit's mission and able to convey that passion to donors.

8. Ability to work collaboratively: Fundraisers should work with other staff, volunteers, and board members to achieve fundraising goals.

9. Cultural competence: Fundraisers should be culturally competent and able to work effectively with donors from diverse backgrounds.

Here are a few blogs to follow about fundraising and nonprofit communication in general.

1. Amy Eisenstein

2. Ann Green

3. Fundraising Coach

4. Storytelling Nonprofit

5. Nonprofit Marketing Guide Blog